
Shoppers ventured from store to store in Scottsbluff eager to get some good deals on the hottest holiday gifts on what is known as Black Friday.
Shoppers started shopping at some stores as early as 5 AM here in the Panhandle where they snatched up anything from TV's to the Wii or portable DVD players.
For some shoppers who were out and about early, it is fun to be in the chaos year after year.
"if you're like an adrenaline junky, it's pretty cool. It's hectic but it's fun."
Analists say this year, retailers will have smaller inventories and more practical goods to sell.
Experts say that this weekend's sales are expected to be similar to last year.
This year a number of stores including Walmart opened on Thanksgiving to avoid dangerous crowds.