Now's the time to get the iPhone 4 on sale.
The iPhone 5 pre-release today lets customers order the new phone before its release.
September 21st rings in the new phone's welcoming party and sky rocketing sales.
Apple's shares rose more than 11.4% with the pre-release announcement.
The new iPhone will cost the same as the 4s did when it was released $199.00 with a two year contract.
Verizon customer Brittany Kleager is excited for the iPhone 4s price drop to $99.00 with a contract.
"I guess in tough times you become a bargain hunter and so the other iphones are on sale or discounted. So we just came to check out how big of a discount we have."
Kleager says she's looking forward to joining the "smart-phone ranks".